YOUR FRANCHISE PATH

START YOUR DECISION WITH A LOCATION-BACKED OPPORTUNITY.

Move beyond a blank business plan. Explore governed deal packages that bring the property, concept and decision material together.

FROM DISCOVERY TO DECISION

YOU DON'T START WITH A BLANK PAGE.

01Discover a released opportunity

02Compare the location and concept

03Request governed deal access

04Review the protected package

05Decide whether to proceed

A BETTER STARTING POINT

Released location

Concept rationale

Operating case

Capital context

Risk scenarios

Delivery route

THE BUSINESS BEHIND THE BRAND

YOUR CRAYS OPERATING SYSTEM.

You are not handed a logo and a stack of disconnected subscriptions. CRAYS is designed to digitally support the route from opportunity and opening through customer relationships, team work and everyday Store operations.

Each module follows the exact Franchise Operator, legal entity, Store, role and released relationship context. The original source and accountable decision stay visible.

CRM

Keep candidates, customers, partners and follow-up in the right relationship context.

PROJECTS & PPM

Move the property, opening plan, owners, dependencies and due dates together.

DRIVE & COLLABORATION

Keep approved documents, discussions and handovers connected to the work.

ERP

Connect purchasing, inventory, finance and Store consequences instead of re-entering them.

HR

Coordinate people, roles and work without turning preferences into permissions.

OPERATIONS

Guide opening, shift, service and closing work around the exact Store context.

INSIGHTS

See released operating signals with their source, scope and limitations.

LENDING

Prepare a consistent Funding Case while the selected lender decides independently.

SYNC

Reconcile admitted changes across systems without creating a second authority plane.

A CRAYS environment ready for community and local demand generation

MARKETING WORKSPACE INCLUDED

FROM BRAND-READY CONTENT TO THE NEXT CUSTOMER ACTION.

Plan campaigns around your Store, work from governed brand and product context, prepare content, route approvals, publish through admitted channels and connect landing journeys with attributable follow-up.

Campaign pipeline, briefs and calendars
Content studio, asset rights and approvals
Channel accounts and controlled publishing
Offers, landing journeys, attribution and follow-up

Included for Franchise Partners. The complete Marketing product releases in governed phases; no channel, audience or result is guaranteed.

OPENCLAW-POWERED. CRAYS-GOVERNED.

A WORK PARTNER FOR THE DAY YOU ACTUALLY HAVE.

Your included CRAYS work partner is intended to prepare priorities, surface exceptions, guide repeatable work and help the right person reach the next safe action across the released Operating System context.

It does not invent authority or make a silent business decision. CRAYS Core controls identity, role, Store scope, consent, commands, receipts and reconciliation; OpenClaw orchestrates only admitted capabilities.

INCLUDED AT NO ADDITIONAL FRANCHISE FEE.Capabilities are authorized and released in phases. The wider OpenClaw programme is not represented as fully live or complete.

AN ADVANTAGE YOUR GUESTS CAN FEEL

ONE HELPFUL RELATIONSHIP. FOUR DISTINCT CUSTOMER JOURNEYS.

CRAYS is designing an authorized Life Partner for customers and guests across every Vertical. It keeps the experience specific to Coffee, Retail, Gym or Clubs while helping the customer continue from discovery to service and the next useful action.

COFFEE

Taste, menu, allergen, configuration, pickup, subscription and service guidance.

RETAIL

Discovery, fit, bundles, availability, pickup, returns and repair guidance.

GYM

Safe onboarding, plans, daily adaptation, exercise, recovery, classes and referrals.

CLUBS

Discovery, membership, arrival, itinerary, bookings, in-stay help and checkout.

Each Vertical journey requires its own product, safety, consent, seller, Store and release gates. The description is the intended Partner advantage—not a claim of complete current availability.

PUBLIC DISCOVERY IS OPEN.

PRIVATE EVIDENCE UNLOCKS ONLY AFTER THE RIGHT RELATIONSHIP IS CONFIRMED.

Registration records your interest. It does not grant a franchise, approve funding or create a transaction.

SEE WHAT HAS ACTUALLY BEEN RELEASED.

EXPLORE DEALS